Marketing work here comes in two forms. Search work stands landing pages and a Maps pin in the path of machine owners, and ad management buys clicks on whichever platforms you choose. A shop can take either form alone or both together.
Both are aimed at repair benches and mobile repair vans, and neither one involves opening an engine.
Each machine type and each town you take work from is given a landing page for itself. A Google Business Profile tuned to match comes with them, and a fresh piece of content arrives monthly answering what mower, saw and generator owners type before choosing a shop.
The opening leaf reads $495 a month →The starter search plan is tied to that figure and holds 25 landing pages. Its particulars are settled over a talk, so write in about it.
A Google Business Profile tuned to match those pages
Town pages for the areas your bench serves
Content written each month and read by you first
Ad side
Paid Ads
Campaigns live inside your own accounts. A click goes to the page matching the mower, saw or generator that was typed, while searches from parts hunters, repair-class seekers and trade learners get screened out.
The opening leaf reads $895 a month →Running one ad platform opens at that number. Click billing is its own line, kept between your card and the platform.
Keywords sorted by machine and by what the typist wants
Negative keywords for parts, classes and how-to hunting
Each month, a tally of the phone rings and form sends the ads produced
Picking the first leaf
Which leaf goes in first, search pages or ads
A single searcher can meet your shop through a page or through an ad. The page sits on your website and keeps standing as the entry for a machine type or a town. The ad is paid for at each click and falls silent once the budget is spent. Some benches open with pages. Others open with a lone ad platform, and a few take both in month one.
On the search side the opening figure is $495 monthly, and on the ad side it is $895 monthly. The entry search plan is a starter with 25 landing pages as its frame; its particulars are talked through with you, so write in about it. Above the starter stand Silver, Gold and Platinum. They differ in page count, in content volume (Strategic Content Assets), and in whether we run the repair-shop website for you. The pricing page sets all four search plans side by side.
Each added platform raises the ad price, yet the work inside every ad plan is identical. Your own card pays each platform's click charges, which keeps spending decisions with the shop.
Starting small is allowed. A bench can take the starter or a single ad platform, read the monthly write-up for a while, and widen the plan once the counter has room for more machine types or more towns. Widening or trimming later is easy, because every month is closed out separately.
Yes. Ad management stands alone with one, two or three platforms. Landing pages on your site make the clicks land somewhere useful, so we will raise them, but the decision is yours.
Whose words appear on the pages about the shop?
Drafting the marketing copy is our job. Lines touching your mechanics, your paperwork or your repairs only appear after you have signed them off.
Does the work reach a mobile repair van as well as a bench?
It does. A van gets pages naming the towns it drives to, and a bench with a front counter gets pages built around drop-off.
Talk through which leaf comes first
Use the form to sketch the bench or the van. Want to speak with the CEO? The slot list on the form lets you choose when he rings.
Which machines should get pages first?
Name the machines you want more work on, the towns your customers drive in from, and the landscapers, rental counters and hardware stores that send jobs your way. Leave out customer names and anything about one particular repair.
Give the cord a pull
Tell us which machines your bench sees most and which towns the customers drive in from. The first pages get laid out around those two lists.
